30% of ad traffic detected as click fraud
Reclaim wasted ad spend. Ensure your budget goes toward reaching your true audience.
AD PROTECT
Block ad fraud & boost your marketing ROI
Stop wasting money on fake clicks. DataDome’s Ad Protect blocks click fraud in real time.
Loved by customers & analysts alike
DataDome is named a Leader in The Forrester Wave™ for Bot Management Software and is one of G2’s Top 50 Security Products.
Maximize ROI by reaching your true buyers
2X more ad fraud detected
Our advanced detection outperforms other methods, catching twice as much ad fraud.
<0.01% false positive rate: uninterrupted UX
Your users enjoy a seamless experience. Our industry-leading false positive rate ensures real users aren’t mistakenly blocked.
Don’t let bots drain your ad budget
Ad fraud costs marketers billions every year. Bots sabotage campaigns, drain budgets, and distort metrics. Ad Protect blocks click fraud in real time, ensuring your ads reach actual prospects—not bots.
- Say goodbye to inflated costs and distorted metrics
- Instantly pause bot-infiltrated campaigns
- Let your ad dollars reach genuine customers
Boost ROI by converting real buyers
Optimize your ad spend by reaching true buyers. DataDome empowers marketers to allocate budgets effectively, eliminating bots that distort their metrics and drain their budgets.
Outsmart ad fraud with data you can trust
Gain the insights you need to make smarter decisions and refine your marketing strategies. DataDome Ad Protect offers transparent, detailed analytics by campaign, source, and network—giving you an unbiased third-party view of your traffic.
What else can DataDome protect for you?
No matter the threat, we have a solution to keep your business safe.
PRODUCT
Bot Protect
Stop bad bots in their tracks. Secure your sites, apps, and APIs with unbeatable precision.
PRODUCT
Account Protect
Block sophisticated account fraud, such as ATO and fake account creations.
Capability
API Protection
Safeguard your APIs against unauthorized access and data leaks.
TOOL
Vulnerability Scan
Find and fix blind spots fast. Secure your entire attack surface against fraud.
GET DEMO
Experience everything DataDome
Schedule a demo of the DataDome platform to see how you can start blocking bad bots and preventing cyberfraud.
CUSTOMER STORY
Kelkoo optimizes ad spend & saves engineering hours
Kelkoo was facing bot traffic. To avoid paying publishers for clicks generated by bots, they turned to DataDome.
CUSTOMER STORY
RealClearPolitics filters invalid traffic & secures its website
Hear why RealClearPolitics trusts DataDome top stop invalid advertising traffic on their news website.
CUSTOMER STORY
Reddit Improves Traffic Classification & Billing Accuracy
Hear how DataDome allowed Reddit to ensure accurate billing for their advertisers.
FAQ
What does Ad Protect do?
Ad Protect detects and blocks malicious bots behind ad fraud in real-time before it drains marketing budget. It analyzes traffic behavior to uncover fake clicks, impressions, and form fills that waste budget and distort performance metrics.
How does Ad Protect detect ad fraud?
Ad Protect uses multi-layered AI models, behavioral analysis, signature detection, and time series modeling at the edge. These methods analyze 5 trillion signals daily to separate real users from bots with unmatched precision, including a 0.01% false positive rate.
What makes Ad Protect different from other solutions?
Ad Protect correlates bot mitigation data with campaign data to provide a full picture of ad fraud. The solution provides real-time protection, unbiased analytics, and doesn’t tie pricing to ad spend.
How much of the ad traffic could be fraud?
DataDome customers discover that up to 30% of their ad traffic is bot-driven fraud, traffic that will never convert into real customers. Ad Protect surfaces this hidden waste to help DataDome customers take action and recover the ad spend.
What business impact does Ad Protect deliver?
With cleaner traffic, advertising professionals can optimize campaign performance, reduce wasted ad spend, and bolster the cost-effectiveness of the marketing initiatives.
What is DataDome Ad Protect?
Ad Protect is a multi-layered AI solution that stops ad fraud from draining marketing budgets and skewing campaign performance in real time. Ad Protect fits into any ad stack and works transparently in the background, so marketing campaigns stay accurate and budgets are protected.
Read on
Click Fraud Resources Hub
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How to Protect Your Business from E-commerce Fraud in 2026
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How AI Is Used in Fraud Detection
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The Impact of Click Spamming On Your Business & How You Can Prevent It
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Click Farms: How to Block Click Farming & Protect Your Ads
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Ad Fraud: What it is, How it Works, & 13 Common Types
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CYBERFRAUD PROTECTION PLATFORM
One platform. Total coverage.
DataDome’s Cyberfraud Protection Platform seamlessly secures all your user touchpoints, from ads and logins to checkouts and beyond.